About us

Hi, I'm Andrea!

As a mum of 3 cheeky young boys, Blondie et al came about from my seemingly never ending search to buy quality clothing that was little bit different from the rest. And to be honest, it's also an excuse to shop for girls clothes otherwise this girly girl would totally miss out!!

My team and I are all about providing a great service as well as supporting Australian designers.  We want to make sure that our little superstars from newborns to preteens are well dressed, comfortable and on trend!  Each item has been handpicked by the Blondie et al team and we hope you enjoy our collection as it continues to keep on growing! 

Feel free to contact us with any questions you have as we love to talk kids fashion all day long.  We also want to make sure that you enjoy your shopping experience with us!

Hugs & all things kids fashion,

Andrea & the Blondie et al Team