About us

Hi, I'm Andrea!

As a mum of 3 cheeky young boys, Blondie et al came about from my seemingly never ending search to buy quality clothing that was little bit different from the rest. And if I'm completely honest, it's also a reason to buy girls clothes for this girly girl who would miss out otherwise!!

My team and I are all about providing a great service as well as supporting Australian designers.  We want to make sure that our little superstars from newborns to preteens are well dressed, comfortable and on trend!  Each item has been handpicked by the Blondie et al team and we hope you enjoy our collection as it continues to keep on growing! 

Feel free to contact us with any questions you have as we love to talk kids fashion all day long and we also want to make sure that you enjoy your shopping experience with us!


Andrea & the Blondie et al Team xox